A 10-week challenge to help you recruit more volunteers

Volunteer Playbook Group with Nick Blevins

The Volunteer Playbook Group is a 10-week course designed to help you recruit more volunteers. You’ll be part of a group of ministry leaders who will come together each week as we look to transform our volunteer cultures by:

  • Assessing our current reality
  • Creating a recruiting and onboarding plan
  • Building our foundation
  • Working on it continuously
Join the group
Attend weekly calls
Do the work
Share with others
Grow your team

What’s Involved in the Volunteer Playbook Group?

The Volunteer Playbook Group includes:

  • Weekly video call (like a webinar), with Nick teaching on the topic for that week
  • Q&A at the end of each call to address your specific questions
  • A private Facebook Group for daily interaction
  • Two 1-on-1 coaching calls with Nick
  • Access to the volunteer resources everyone creates
  • Tons of bonuses (see below)

Who is it for?

This group is for leaders who serve in children’s ministry, youth ministry, or in nextgen/family roles. Everyone who takes the 10-week challenge must commit to do the following:

  • Attend and engage in video calls
  • Do the work each week (3+ hours)
  • Take feedback graciously
  • Give feedback honestly
  • Encourage others
  • Share everything you create
  • Be nice … and awesome

3+ Hours/Week?

In case you skimmed past it, I want to highlight that participating in this group requires a significant investment of time. One of the biggest reasons we struggle to recruit volunteers in ministry is because it takes more time than we’re able to give to it. This is especially true if you are working to build your culture from scratch or rebuilding something that isn’t working.

Every week you’ll need to set aside a minimum of 3 hours to do the work:

  • 1 hour in the call (possibly more with Q&A)
  • 1 hour to do the weekly tasks
  • 1 hour+ to work on the projects and homework specific to that week

Who is it NOT for?

This group is NOT for everyone. Some examples include:

  • It is not for someone who can’t give 3-4+ hours/week beyond your current responsibilities
  • It is not for someone who will be excited early on, but not follow through
  • It is not for someone who is burnt out – If that’s you, let’s talk, because there’s a better path (Email nick@nickblevins.com)
  • It is not for someone who will not stop other things in order to make time for this

This isn’t a marketing trick or a ploy, I promise. I’m looking for people who will be all-in to transform their volunteer culture. Our success as group members will directly relate to what each of us brings to the group. We need everyone’s best.


I know that joining the 10-week challenge is a big investment of time and money, so I’ve put together a bonus package to go along with your membership in the group. Everyone who joins will also receive:

  • A copy of the Vital Signs ebook from Tony Morgan ($6)
  • Stretch book from Jim Wideman ($8)
  • Private Webinars with Top Leaders (past guests have included Frank Bealer, Jim Wideman, Kenny Conley, and more)
  • Volunteer Kit – job descriptions, onboarding processes, and docs, etc. ($60)

What is the cost?

The cost is $200/person (a monthly payment option is available, but costs a little more). There are discounts for multiple registrations from the same church or organization. See below for more details.

The group is first-come, first-served, and there are limited spots available in order for the group to best serve everyone involved.

Volunteer Playbook Group Plan

Video Call/Training: Every Monday: 12-1PM Eastern (Feb 12 – Apr 16)

The Volunteer Playbook Group will walk everyone through four phases while focusing on specific topics each week that relate to that phase. In addition, there is work to be done each week to help grow your ministry. We’ll hold each other accountable along the way to help ensure we all follow through on our work.


Week 1: Assessment & Barriers

Assess the current volunteer reality in your ministry, and in your church overall, to identify barriers.

Week 2: Recruiting

We’ll talk about practical tips for volunteer recruiting, and you’ll determine the number of volunteers you need to make your ministry thrive.

Week 3: Onboarding

You’ll fine tune your onboarding process so a new volunteer’s first two months help them stick for the long haul.

Week 4: Vision & Culture

You’ll define your mission, vision, and strategy in a clear and compelling way that will draw people to your ministry. We’ll also work on creating a magnetic volunteer culture because culture is what people really notice.

Week 5: Structure

You’ll design a structure for your teams that empowers others, keeps you sane, and makes room for growth.

Week 6: Roles

Your volunteer recruitment will be most effective when people serve in roles that utilize their gifts and passions.

Week 7: Communication

Communication builds trust, increases influence, and shows you care, so we’ll create a top-notch communication plan.

Week 8: Training

One of the biggest fears potential volunteers have is not being ready, but your new training plan will alleviate their concerns.

Week 9: Recruitment Strategy

Recruitment will take place throughout, but here we’ll focus on building a system that works year-round.

Week 10: Evaluation & Improvement

With everything in place, you’re ready to plan how you’ll work on it going forward.

“Volunteer recruitment is positively (or negatively) impacted by tons of factors in our churches. This plan is designed to identify every influence and leverage each one to help fuel your volunteer recruitment.”

– Nick Blevins

What previous Volunteer Playbook participants have said:

Join the Volunteer Playbook Group

Payment options are available, however, paying in full saves you 20%.

Registration Is Now Closed

Join the waitlist to be the first to hear when the next round of the Volunteer Playbook opens:


What if I can't commit 3+ hours/week?

Finding 3+ hours/week for anyone will be difficult, so we totally understand if you can’t set aside the time. If all goes as planned, we’ll offer this again in the future and, hopefully, you’ll be able to take part in it then!

What if I miss a video call one week?

Every video is recorded and is available for replay soon after the call. 

How will the weekly video calls work?

The weekly video will be held in a live webinar format via Zoom software. You’ll have the ability to chat and interact with other members on the call. There will be Q&A each week and your interaction during the call is highly encouraged. In the event that it is necessary, some weeks may use a pre-recorded video.

Is there really homework?

Yes, every week. Sharpen your #2 pencils…. or just turn on your computer.

Can I share this with my team?

Discounts are available for multiple registrations from the same organization, including an unlimited number with the team edition. Please do not share Volunteer Playbook content or access with anyone who does not have a registration.

Is it first-come, first-served?

Yup, you got it. While we could allow a large number of people to participate in the calls, the group is limited to allow for adequate coaching, ideal interaction, and the ability for us to manage all of the data and resources that will be shared.

Apply soon!

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